Ralph Lauren has designed a jacket for the US team at the Winter Olympics and I want one!
It's not because of what it looks like... it's because of what it does.
The official Opening Ceremony uniforms for the Olympic and Paralympic Winter Games PyeongChang 2018 were unveiled moments ago on the @TODAYshow. Polo Ralph Lauren is proud to be an official outfitter of #TeamUSA and wish @AlexShibutani, @AjaLEvans, @MaiaShibutani, @GusKenworthy, @JamieAnderson, and @RicoSled23 the best of luck in the coming weeks.
This jacket could revolutionize the coat industry!
It keeps you warm, using a smartphone app and a special heat-conducting ink, bonded to the inside of the jacket.
It's the jacket of the future... and I can't wait to see how it performs at the Games!
The chilly South Korean winter will be no match for the US Olympic team, who will be wearing these futuristic jackets lined with heat-conducting ink https://t.co/RUbSIfv9bk— WIRED (@WIRED) January 22, 2018