Target Is Rolling Out Maps... Of Its Stores

[Photo: Target]

The other day, I was in Target looking for dish soap. I knew where it used to be, just not where it was at the moment. Target and seemingly every retailer on the planet just love to move things around. So unlike the typical lost guy (that's just a stereotype), I actually asked for directions. 

But Target's blog (called A Bullseye View -- get it?) has shown us how asking directions is just so... 2016. Target is starting to use beacon and Bluetooth technology to essentially offer customers a GPS of the store. Want to find something on your shopping list? Well, the list you made on the Target app? Just tap on the item and the map will guide you to it. (It probably won't be updated with the spot where a six-year-old spilled his drink, so you still have to pay attention to the wet floor signs). And of course, Target will help you find some additional special values so you never miss a chance to spend save more money.



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